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Centre of Excellence
(CoE)

Digital Marketing

Learn to create effective digital marketing campaigns, manage social media presence, and drive business growth through online channels.

About This Course

This Digital Marketing course provides comprehensive training in modern marketing strategies and tools. You'll master social media marketing, content creation, SEO, email marketing, and analytics to help businesses succeed in the digital age.

Duration

6 months

Prerequisites

Basic computer skills, social media familiarity, and Matric certification

What You'll Learn

Social media marketing (Facebook, Instagram, LinkedIn)
Content marketing and copywriting
Search Engine Optimization (SEO)
Google Ads and PPC campaigns
Email marketing strategies
Marketing analytics and Google Analytics
Influencer marketing
Brand building and online reputation management
Video marketing and YouTube optimization
E-commerce marketing strategies

Ready to transform your career with Digital Marketing?